Tag Archives: the kaiser

The Kaiser Loves Coke Light

I think this is such a great picture of Coco and Baptiste. They look fun, the ad looks fun, and the Coke bottle looks neat.  I think it would be fun to drink out of, and I think that is the look there were going for. I would love to get a hold of these bottles.

From WWD:

COCO-COLA: Karl Lagerfeld poured a lot of himself into his latest collaboration: with Coca-Cola Light in France. Not only did he design a special aluminum bottle capped in vivid pink and adorned with his unmistakable, emphatic silhouette — dark suit, high collar, jutting ponytail — he also shot the ad campaign. The fizzy images, featuring models Coco Rocha and Lagerfeld regular Baptiste Giacobini, are slated to break across France on April 28, including in magazines and on billboards. One of the billboards will be splashed across Galeries Lafayette which, along with Colette, will get a jump on selling a limited edition boxed version of the bottle, with matching bottle opener, priced from 47 euros, or $64 at current exchange. Lagerfeld has long been a fan of diet cola, and says he prefers to drink it in a delicate crystal goblet to accentuate the taste. To wit: Rocha hoists her Coca-Cola Light in his favorite Lalique glass, dressed in fingerless gloves and a high-collared look from his signature collection for spring. Next up for the indefatigable Lagerfeld? A campaign shoot for the fall Karl Lagerfeld collection, this time featuring Giacobini and Iris Strubegger. — Miles Socha

Rupert Sanderson and The Kaiser


Press Release From Rupert Sanderson:

RUPERT SANDERSON FOR KARL LAGERFELD SPRING / SUMMER 2010
Rupert Sanderson is proud to announce his collaboration for the second season running with fashion maestro, Karl Lagerfeld.
After the massive success Rupert had with the Autumn/Winter 2009 collection for Mr. Lagerfeld, Rupert welcomed the chance to work with Karl again.
This season, Rupert completely re-interpreted two of his best selling styles Asteroid and Finesse.
To give the shoe the futuristic update that Lagerfeld wanted for his collection, Rupert decided to design the shoe with his fashion-forward geometric heel, inspired by the Italian architect Gio Ponti. The ankle straps have also been altered so that they loop around under the sole and are bolted in place, giving the shoe a highly dominatrix feel. This also allows each top part of the shoe to be interchanged.
Created in a range of colours and materials from soft ice-white suede, to metallic mirror silver leather, the shoes completed Lagerfeld’s ‘futuristic rock goddess’ collection perfectly, especially with Mondino’s classic shot of skinny Karl as guitar hero cleverly spray-stenciled on the front of the shoes.
Please contact Alexandra Kotsias in the Rupert Sanderson press office for further information and samples. All made to order.
www.rupertsanderson.co.uk/about/KarlLagerfeld.html