The Kaiser Loves Coke Light

I think this is such a great picture of Coco and Baptiste. They look fun, the ad looks fun, and the Coke bottle looks neat.  I think it would be fun to drink out of, and I think that is the look there were going for. I would love to get a hold of these bottles.

From WWD:

COCO-COLA: Karl Lagerfeld poured a lot of himself into his latest collaboration: with Coca-Cola Light in France. Not only did he design a special aluminum bottle capped in vivid pink and adorned with his unmistakable, emphatic silhouette — dark suit, high collar, jutting ponytail — he also shot the ad campaign. The fizzy images, featuring models Coco Rocha and Lagerfeld regular Baptiste Giacobini, are slated to break across France on April 28, including in magazines and on billboards. One of the billboards will be splashed across Galeries Lafayette which, along with Colette, will get a jump on selling a limited edition boxed version of the bottle, with matching bottle opener, priced from 47 euros, or $64 at current exchange. Lagerfeld has long been a fan of diet cola, and says he prefers to drink it in a delicate crystal goblet to accentuate the taste. To wit: Rocha hoists her Coca-Cola Light in his favorite Lalique glass, dressed in fingerless gloves and a high-collared look from his signature collection for spring. Next up for the indefatigable Lagerfeld? A campaign shoot for the fall Karl Lagerfeld collection, this time featuring Giacobini and Iris Strubegger. — Miles Socha

Jai From The Fat and Skinny

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